Search Engine Optimization (Off-Page SEO (Authority Building))
Off-Page SEO (Authority Building):
- Actions taken outside of your own website to impact your rankings within search engine results pages (SERPs).
- Link Building: Earning high-quality backlinks from reputable, authoritative websites, which acts as a "vote of trust" for search engines.
- Brand Mentions & Social Signals: Growing your brand's reputation across the web.
